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I was awestruck when I saw that 30 Seconds To Mars released the official video for Do or Die, it took me by complete surprise. I can honestly say that I felt quite emotional when I watched the video, because I can identify with every member of The Echelon. I could share their pain and their joy. The band has really cultivated and nurtured a truly unique culture which would be difficult to recreate for any other band. The Echelon is a special breed of family that are tied by a unique bond that renders distance irrelevant. The video is the band’s way of saying thank you to their extended family for their support and what a treat it is (especially seeing a half-naked Jared Leto running through the woods 😉 ) No one can edit a video quite like Bartholomew Cubbins and his team. Its a must-see for everyone who loves their music and all that they stand for. Long live The Echelon!
I leave you with a few screenshots of the video.